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Branding

There is a general perception that “logo design” and "branding" are the same thing. Sometimes these two terms are even used as synonyms. However, although they are closely related and must work togeth…Redhorse Performance (1090161) SwivelSeal Hose End

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Because books are a great source of knowledge and inspiration, we are pleased to share with you our selection of top branding books! The list includes books on strategic branding, but also on the diff…

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Let’s be honest. Our consumption-oriented society is often perceived as incompatible with the words “ethical” and “sustainable”. We consume too much. Running Waist Bag Outdoor Chest Bag MultiFunction Kettle Bag Riding Mountaineering Marathon Sports Equipment (color Black)We purchase things that we don’t need. …

Brand Extension

In March 2017, Baileys Irish Cream launched a brand extension, Baileys Iced Coffee. Mini Lightweight Camping Stool, Portable Folding Camp Chair, Foldable Outdoor Chairs for Travel, Camping, HikingWith this innovation, the drinks company wishes to tap into the growing popularity of iced coffee. The new product i…

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Brand Communications
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  The marketing and advertising landscape has changed irrevocably with the advent of the digital world; it is increasingly difficult to grab consumers’ attention in the crowded marketplace. …

Brand Image

For design and brand consultancy Coley Porter Bell they were challenged by the brand, The Grocer, to come up with a new creative strategy for their fruity cider “Misfits”.MEI Fishing Rod Sea Pole Throw Long Shot Mast Fishing Rod Ultralight Suit Reel Telescopic Carbon Travel 2.4m (Size 5.4m)  Of course to help build the…

Consumers
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Have you ever felt like no one is properly answering your questions about branding? Like branding and marketing websites are posting content that is too generic? We feel you and at The Branding …

Brand Visual Identity

NCAA Mens Recon Heavyweight Parka JacketBased in San Francisco, modern dance facility ODC, made the decision that they needed to create a visual identity which captured the “physical motion, human touch, and warmth of the dancers it works w…

Brand Visual Identity

The Absolut Company are future proofing their business by looking to develop a more sustainable and lucrative brand.Arena Girl's Graffiti Youth One Piece FL Together with Brand Union they embarked on a rebrand strategy to transform them int…

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